Knowing as to how much Mr. Kishore Biyani is respected in industry circles for putting India on the retailing map of the world, I couldn't but admire this man's ingenuity. Today Food Bazaars and Big Bazaars are everywhere and have made shopping such a pleasure in malls across the country. Read more here in this article written by Sourya Biswas in thedailyretail.com:
"Mr. Biyani began by saying that the last keynote address he delivered was in the “old world order”, with the one he was about to deliver being in the new one. In his opinion, while the former involved competition, the latter is defined by collaboration.
"Drawing from examples of his own brands, Pantaloons and Big Bazaar, Mr. Biyani outlined the challenges facing Indian retail today, and how co-operation between Indian retailers can help reduce costs. The first head of expenditure he mentioned was marketing, which, according to him eats up as much as 3%-6% of a retailer’s revenues."
No comments:
Post a Comment
Hi, thanks for your sweetness and consideration to comment on my post. However, I have disabled anonymous comment for obvious reasons. Leave a honest comment and we can discuss it, toss it back and forth like a ball across a tennis court!